Hometown Kia Official Blog
Kia Segment Winners in J.D. Power 2018 Automotive Performance, Execution, and Layout Study
By Product Expert | Posted in Kia Rio, Kia Stinger on Tuesday, August 28th, 2018 at 7:50 pm
Each year, J.D. Power performs a host of studies that ultimately turn into something just as good, if not better, than an answer. These studies end up ranking vehicles in terms of different aspects, like Initial Quality and Vehicle Dependability. While those two have already been released since the beginning of the year, the results of another were just announced this month: the APEAL Study, also known as Automotive Performance, Execution, and Layout Study. This year, two different Kia vehicles became segment winners, and we’re stoked about it!
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“Whether it be a practical commuter car for people just looking to get from point A to B, or a sports sedan with up to 365-horsepower for enthusiasts, we design every Kia with the customer in mind. Earning a J.D. Power APEAL award for both the Rio and Stinger demonstrates the level of dedication we put on delivering a superior combination of the desirable features and attributes today’s savvy car buyers want from their vehicles.”
– Orth Hedrick, Vice President of Product Planning, Kia Motors America
Which Kia vehicles won?
As you might have guessed from reading the quote by Hedrick, the 2018 Kia Rio and 2018 Kia Stinger are the two winning vehicles! The former won for the small car segment, while the latter dominated the compact premium car segment. Yes, premium. If you’re interested in making either of these multi-award-winning vehicles your own, be sure to schedule a test drive. You can do so here on our website or by giving us a call at the sales desk, or even just by stopping in.
In addition to these two segment winners, Kia managed to snag a spot in the top ten non-premium nameplates in the overall brand portion of the study!
